There are 23 million customers. And (almost) all of them have mobile devices capable of enrolling and managing their benefits.

After repeated requests from leading customers to modernize and make a truly native version of their customer-facing product, it was time to step up and turn this oft-lofted idea into a clickable reality.

The act of designing for mobile is a great editing exercise: weeding out what the user doesn’t need and only showing what’s necessary.

These wireframes and prototypes were used to test the viability of designing and developing a truly white-label, mobile front end to the Benefitfocus benefit enrollment platform.